We create, manage and preserve visual stories.

Proudly serving organizations, companies and individuals in New Mexico.

Our services

Roberto E. Rosales/PhotoCraft

Photography & Video

Compelling photography and video for editorial, commercial, documentary, social media and everyday storytelling.

Albuquerque Journal Library Archive

Visual Archives

We organize, preserve and edit visual collections and historical archives, bringing the stories within them to life.

Let’s talk

Transform your goal or vision into reality. Schedule an appointment today to discuss how we can elevate your project.

505-549-6029

Working with

Seal of the State of New Mexico with an eagle, snake, and decorative elements, established in 1912.
A black and white logo with the text "New Mexico's Leading News Source Albuquerque Journal" and a stylized bird illustration beneath the text.

State of NM Marketing Center of Excellence

Albuquerque Public Schools

Albuquerque Publishing Company

The MedieStorm logo consisting of a stylized, abstract design in gray and black, with the brand name 'MedieStorm' written underneath.

MediaStorm

Black and white stylized illustration of a turtle with tribal patterns, featuring a central face or animal design on its shell.

Roberto Rosales Photography

Text saying 'Chancey Bush Photojournalist' in bold black font on a white background.

Chancey Bush Photography

About PhotoCraft

With more than 30 years of experience working in photography, video, and visual storytelling for local, national, and international media organizations, global picture agencies and state government, PhotoCraft brings professional standards to personal and institutional image needs.

We specialize in thoughtful image storytelling and historical archive work that endures generations into the future.

Learn more
Camera lens, camera, and photo contact sheets on a desk.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We’re looking forward to hearing from you.